Home OSU College of Education and Human Sciences Farm Journal Midan Marketing Academic Research

Brittany Bowman

From my thesis at Oklahoma State University

Under the outstanding mentorship of Dr. Quisto Settle, I researched Oklahoma Facebook marketing, manually analyzing more than 1,500 Facebook posts.

Top Ten Recommendations for Oklahoma Agritourism Facebook Marketing - Oklahoma State University

Agritourism includes a variety of activities, such as bed-and-breakfasts, farmers markets, pumpkin patches and Christmas tree farms. There are approximately 400 registered agritourism operations in Oklahoma. In 2014, agritourism generated an economic impact of $64 million in Oklahoma (Murphy, Melstrom, Shideler, & Cummings, 2014). How do potential agritourism visitors in cities learn about these agritourism farms many miles away? Social media can be a valuable, cost-effective marketing tool. How

From additional projects at Oklahoma State University

For class projects and research with Dr. Quisto Settle, I published additional academic articles.

From an apprenticeship at Mississippi State University

Under the visionary leadership of Dr. Amanda Stone, I visited dairy farms across Mississippi each week. It was an experience I cherish greatly.